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Domain Name Registration

Choosing your domain name is an important step in building your business image online. Your domain name serves part of your Internet addressing, therefore, you should choose a simple, memorable name that makes it easy as possible for people to find you.

OptusNet can register your domain name on your behalf for use with our Domain Name Email and/or Webhost service, freeing you from the hassle of registering one yourself.

Why own your domain name?

  • It's the ownership of your on-line business identity preventing other similarly named businesses from taking your preferred name.
  • It makes your email addresses simpler & easier to remember.
  • It makes your business appear professional and well established.
  • It's portable. If you need to change Internet Service Providers you can take the name with you so you can avoid ever having to change your email and website addresses again.

Domain names ending in .com.au is by far the most popular for Australian businesses. Here are a few things to remember when choosing your .com.au name:

  • It must be derived from your Registered Business Name. Before it can be registered, you must obtain a business name in Australia.
  • Choose carefully. Only one .com.au domain name is permitted for each registered business. It is very difficult to replace a poor choice.
  • Keep it simple and you'll keep it memorable. Some businesses abbreviate their company or business name in their domain name. It must be at least two characters long. You can use any letters of the alphabet, numbers and hyphens.
  • Provide your business number (ACN, ARBN or ABN). It shows the Internet registration bodies that you are legally entitled to register your domain name.
  • Check before you apply. Visit our Domain Name Check to check your domain name's availability and review the complete naming rules before you go ahead. Your application will be delayed if your requested name doesn't meet the naming rules.

There are many regulations binding domain names. If you require further information about other domain name types like .net.au or .com for instance, please call OptusNet Business Sales on 1300 300 012.

What is Domain Name Redelegation?

If you have an existing Domain Name that was registered with another provider, you can move it to OptusNet free of charge when you take up our BusinessDomain Email Service.

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